VW ad, 1964
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cult of grimace
you have to let "dennys parking lot at 3 am" go. you have to think independently. you have to come up with your own strange places, and indeed your own strange times to be there. there's authenticity in that
Finding yourself on a block you’ve walked down hundreds of times, but sometimes you walk down that block and it’s different. The sunlight is hitting the houses a certain way. There’s odd cracks in the sidewalk. It’s 2PM sometime in early July. You feel the weight of the world in one moment and incredible clarity in the next. Your clothes feel different. Suddenly you notice the moon against the hazy, pale blue sky. You also realized you haven’t seen a person or heard a car for over 10 minutes. Where did you go? Are you still here?
